Branding

I have been responsible for the branding and rebranding of tech startups, hospitals, restaurants, legal, financial, designers and art consultants for over fifteen years. Branding is one of the most important aspects of how a business is perceived by customers. The brand embodies loyalty, trust and quality through design, communication and value. The brand has a coherent and consistently strong message across interactive, internal and external communication, print, environments and social media.

Restaurants & Food

I have worked on a number of projects in the hospitality industry which include websites, menus, email campaigns, advertising and signage for St. Regis Hotel San Francisco, Four Seasons Hotel New York, Humpback Sally’s & LÜFT Bar Bismarck, North Dakota, Farmstr, Farmivore and Panna.

Healthcare

Medical City is a prominent healthcare provider in the Dallas/Ft. Worth area. I was hired as the designer for a new hospital project under development. I was responsible for the logo, branding, website, brochures, advertising, presentations and social media.

Print

I have been fortunate over the years to participate and contribute my design talents to many worthwhile causes. My latest project involved the 10th Anniversary of Heroes for Children – Heroes & Handbags, an annual auction event hosted in Dallas each year. I was responsible for the design of the invitations, auction program, raffle tickets, presentation graphics and signage. The event was a huge success and raised over $675,000 for families and children with cancer in need of financial support.

Heroes & Handbags